About Me

The Biz Side

I’m an Ecommerce Growth Consultant. I do research on sites (user testing, heatmaps, analytics, form analysis, etc.), run A/B tests, and grow their revenue with automated emails in Klaviyo.

I’ve worked remotely in the marketing/eCommerce space for the last 7 years. I’ve learned about a lot of marketing disciplines: social, content, email, marketing automation, SEO, conversion optimization. (Check out my guest post on how to become a digital marketing jack of all trades)

👉 If you want to learn conversion optimization, check out my list of 200+ ecommerce tactics.

The Personal Side

I’m always looking to learn more so I’m often on the computer or reading. I enjoy being outside for the few months it’s nice out here in Texas

  • Addicted to coffee
  • Always looking for new podcasts or books
    • Favorites: This American Life, Planet Money
  • Like to find new places to travel
    • Some favorites: Taiwan, Hong Kong, Jamaica, Prague, Switzerland, Malta
  • Enjoy finding new topics to learn & obsess about (check out my Rabbit Holes list)
  • Plan to move to the woods one day
  • Like finding ways to optimize life & spend less
  • 珍珠奶茶 & 胡椒饼 (bubble tea & black pepper buns)

I’m curious about many topics and write about things like conversion optimization, marketing, podcasts, business ideas, simple living, frugality, and travel. (Take a look at my IdeaLab for new ideas I’m thinking about)

If you like saving time and money, check out my life optimization site where I list out ways to optimize work, travel, money, and more.

Like Marketing?

I made The Mission Marketer to help beginners get started with digital marketing if you want to check that out. 

If you’re looking for marketing ideas I have 150 of them you can download.

Also have some CRO-focused videos on product bundles, another on category pages, sizing technology for apparel stores, add to cart examples, and unique selling propositions.

Like Reading?

I am putting together some reading collections. First is a list of book lists! These are book lists from interesting people so you can see what they recommend and find more good books.

Second, I’m working on a list of my favorite longform articles. I read articles at night and constantly find new ones to add to Pocket. It’s sometimes a challenge to find things that I want to spend my time reading, and I figured I could distill my collection to share with others looking for interesting long reads.

See what books I’m currently reading.

Like Twitter?

Follow me @HabitLauren

Want to know more about me?

Check out what skills I’m currently learning.

See what ideas I’m thinking about.

Know what I’m up to right now.

Get an email from me

See all the stuff I’ve been reading and watching online in one place. I’ll also share new ideas, help you find interesting people, and introduce topics to make you think. If you like longform articles, business, marketing, podcasts, travel, weird internet stuff, coffee, learning new things you’ll like these emails.

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