Death by a hundred subscriptions

Dog stuff. Snacks. Makeup. Gaming gear. Apartments. Cars. Everything has become a subscription box. It seems like the trend may have passed but companies like Dollar Shave Club are getting acquired by huge brands who either see subscriptions as an opportunity or threat to their business. Subscriptions can be useful for things we need every…

The psychological tactics American Airlines used to try to get me to buy trip insurance

I recently purchased a flight from American Airlines. Right as you’re about to purchase, they offer trip insurance. I noticed a few ways American Airlines is trying to persuade me to purchase this insurance for $22.75. Social Proof “91,017 American Airlines customers protected their trip in the last 7 days” First off, it’s in green…